2026 comparison

TrueCoach vs Hexfit: which one should you choose?

A side-by-side comparison of TrueCoach and Hexfit: pricing, branded apps, coaching features, pros and cons.

Quick verdict

Choose TrueCoach if...

premium strength and conditioning coaches in the US who prioritize UX

Choose Hexfit if...

Clinicas, estudios y equipos con evaluaciones profesionales

TrueCoach and Hexfit solve different problems. If you are comparing both, also benchmark TrainerStudio: it includes a free plan up to 3 clients, branded app and local pricing for Spain and LATAM.

Comparison table

FeatureTrueCoachHexfit
Free plan
Branded app
Nutrition plans
Built-in chat
Exercise library
Payments
Progress tracking
Spanish support
Group coaching
Strava integration

Pricing

TrueCoach

  • Starter

    5 clients

    26.34 USD/month
  • Standard

    20 clients

    57.99 USD/month
  • Pro

    50 clients

    136.99 USD/month
  • Enterprise

    Unlimited clients

    Custom

Pricing note

TrueCoach starts at USD 26.34/month for 5 clients, then USD 57.99 for 20 and USD 136.99 for 50; larger teams usually need custom pricing.

Hexfit

  • Pro progressive

    19 USD/month
  • Basic

    59 USD/month
  • Essential

    89 USD/month

Pricing note

Hexfit uses subscription pricing. In the latest snapshot, paid plans start at 19 USD/month.

TrueCoach

Strengths

  • Polished UX and clear workout programming
  • Strong client feedback workflow
  • Strong Capterra and G2 ratings

Weaknesses

  • No coach-branded app
  • No Spanish support
  • Client-count tiers create pricing cliffs

Hexfit

Strengths

  • Fuerte en evaluaciones, informes y fichas de cliente
  • Buen encaje para equipos multidisciplinares y profesionales de salud
  • Incluye seguimiento nutricional y programacion de ejercicios

Weaknesses

  • Puede resultar caro para coaches independientes
  • Algunas funciones se venden por grupos a la carta
  • Menos especializado en endurance que TrainingPeaks

Try TrainerStudio for free

Free up to 3 clients, branded app included, Spanish-first support and pricing adjusted to the trainer's country.